It seems Ben and Jerry’s may be next in the firing line after they made waves with a provocative 4th of July tweet claiming the US is on stolen Indigenous land. Could we witness a downturn similar to Bud Light?
Or is their irresistibly good ice cream strong enough to keep their ship afloat?
Edit: Side note - in the absence of B&J, what ice cream are you turning to? I’m in AUS. So B&J was a game changer. Not anything else like it that I’m aware of.
Bud light saw a temporary drop in revenue because a big part of their market is right wing reactionary morons. Ben and Jerries doesn’t market towards those types, they’ve always been a relatively ethical and left(ish) leaning company. Saying something like ”the United States is on stolen indigenous land” will only make B&J’s more popular.
Also let’s not forget that Bud Light is just one of the several hundred brands that are owned by Anheuser Busch, the actual drop in revenue is basically nothing to them.
Well that’s not what they are saying. Dunno where you’re getting your data.
And why right wing? I’m talking after the lgbtq+ push back, after they refused to stand by their convictions and abandoned Mulvaney and the whole movement.
Are you cool with that?
https://apnews.com/article/35db706836ca38d5fe194c93a3f641ff
I don’t believe you to be honest. I think you’re just saying that now to try to save face.
And if that was what you were talking about then your post makes even less sense than I thought. Why would an obviously true statement like “The USA exists on stolen indigenous land” made by a company that everyone already knows is sorta left leaning politically (and has been saying things like that for decades) ever piss off their market of the exact type of person who would agree with a statement like that?
Check my comment history haha.
But good job avoiding everything in my comment in an attempt to avoid the subject.
You claimed it was “right wing reactionary morons”.
My point is I am talking “after the lgbtq+ push back”
Are you calling the lgbtq+ reactionary Morons?
Are you cool with how InBev has treated them?
The way I see it, this is an opportunity for the right and left to actually come together to some degree.