since there isn’t any strong way to collect data or advertise it will always be an underdog compared to big business.
that being said, the fediverse could outlast a few mainstream networks and build lasting strength with that. I’m an ideal setting it could become a defacto network over time.
can we get young people coming here though? that’s how we get the tides to turn
if you log into mainstream SM with your account then all previous and future things you do on that system will be linked to you on their end in some way.